Sunday 9 September 2012

Pitch and Pitch Analysis

This is the pitch which was presented to our class and to the teacher to help us determine what our target audience like about our idea and what we can change. We have listed the narrative, the location, the makeup etc. By doing this, it will help us create a high successful movie narrative and trailer which our target audience would enjoy to watch. Here are the following questions and responses which we got from the people we pitched to.






Our pitch included every element of our promotional package. We mentioned the sub-genre our horror movie falls into, the target audience, inspiration from other directors and horror movies, the film title of our movie,the narrative of the movie and the trailer, locations we will use and costume and make-up featured in our movie. When explaining each of these topics we discussed how they would be added to our promotional package, how we came up with them and also what we learnt from our target audience research. 

From the video that we have recorded of our pitch, you can see that there was a lot of detail within the power point which therefore did not leave enough room for feedback from our audience and so they did not have many questions or suggestions. 

These are some of the questions that were asked by our audience:
1) Who will play this part?
2) What is your poster going to look like?
3) How is the mother going to torment the family?
4) What type of special effects will you add?
5) Do you think people would want to see it?

The audience reacted in a positive way to our idea. They liked the fact that its a typical supernatural horror movie BUT the fact that its not the typical found footage movie which has become very popular in 2012. This made our group feel very positive and more determined to create our promotional packages due to the fact that we know our target audience would enjoy it. Our target audience didn't suggest any changes but they did mention things we can include and ways to make something look really effective such as a eye roll back scene, we can use white eye contact lenses to make it look more realistic. The feedback which we received was highly positive and as we go through the making of our productions, we would go back and forth asking them if they like it if any changes happen. 

Regarding these questions, we managed to successfully answer them to our full potential, which shows that we have planned our project thoroughly and we know exactly how we want our practical pieces to look. We will take into account all our feedback that we received from our pitch, and attempt to have there input within our promotional package.

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